YOUR SECRET TO SUCCESS
CLARITY OF VISION
Vision is the ability to see what is invisible to others. Together we will clarify your mission, define values, detail objectives, and establish a unique value proposition. I will guide you through ideation, market analysis, and business model development. This work will result in the unshakable foundation from which you will strategically build and grow your business.
STRATEGIC DESIGN
Once a vision is solidified, I work with you to develop your strategy for product development, branding, marketing, sales, fundraising, finance, and operations. We will establish LEAN SMART GOALS to transform your business into a growth-ready, income-generating, and fundable organization.
ACTION PLANS
To transform your vision and strategy into action, we will devise pragmatic plans to specify near and long-term actions and define the resources necessary to achieve your goals. This planning includes co-creating an empowering accountability framework to ensure success.
IMPLEMENTATION
The final step is to put the right systems in place, source expert help, connect your knowledge centers, and implement the operational tactics that allow you to focus on what you do best!
SERVICES
PRODUCT DEVELOPMENT
Developing your product roadmap is kety to starting and growing a business. Success comes from determining the right development timeline and rollout strategy. We will identify your winning strategy using Design Thinking, Lean Startup, Agile, and MVP methodologies.
BRAND POSITIONING
Differentiating your brand is crucial for an early-stage business. When done well, it creates clarity for your target audience and proves why you are the best choice. It is what sets you apart and justifies your pricing and product strategy.
PRICING & FINANCE
Pricing will either attract or repel potential customers. Optimizing and monitoring your pricing strategy is vital. Ultimately your pricing and sales capacity will determine your financial planning.
MARKETING & SALES
Without sales, you are not running a business. Whether your audience is a B2C or B2B, you need a plan to intelligently capitalize on the interest generated by your marketing plan, moving people through the next stage of the funnel and closing the sale.
RESOURCING & SCALING
To build a business to scale, you will need to build your team and identify reliable resources for your business. This is often the most difficult transition for founders and entrepreneurs, but without it, you will end up doing all the work by yourself.
PROCESS & OPERATIONS
When your business takes off, it is time to put some focus on your operational management. The key focus areas are productivity, quality control, cost reduction, and profit maximization. This is also key to enjoying the business you are running and finally creating that necessary work-life balance.